Guépard "GP-21 / Black"

Regular price $224.00
<guépard
Model number : gp-21
Material : Acetate
Frame Color:écaille jaune
Lens Color:Clear,Green
MADE IN JAPAN

Temple Length, Lens Width, Bridge》: 133mm・37mm・25mm
FREE: 133mm, 37mm, 25mm

During the Prohibition era in the 1920s, the slang for eyeglasses in the U.S. was "cheetah" (derived from the act of "cheating" by stealing), and the English word "cheetah" was changed to the French word "guépard".

The logo design depicts a cheetah with one eye staring at the other.
Yamamura and Yanagihara, the owners of both stores, who have been dealing in French vintage since the early days of its popularity and who have created the current popularity of French vintage, have also ironically expressed their concern for contemporary "vintage-style" designers who "cheat (steal) only the top of the vintage (original)" and design "vintage-style" clothes. The irony is that they "cheat (steal) only the tops of the vintage (original)" designs.

Design Concept
During the Prohibition Era, standard jazz music was indispensable for uplifting people.
Like the music that was later passed down as material for improvisation, we propose a new interpretation of French Vintage, inheriting the high design quality of French Vintage, but arranging it in a way that is subtle and fits with the atmosphere of today.

Translated with DeepL.com (free version)