KAMARO'AN

Tribe is a "collective name for people" that has become established as a way to express different ethnic groups.
Initially small communities, they gradually expanded into cities, kingdoms, empires, and globalization.
The world is gradually becoming more homogeneous. People share the same modern system and pursue universal values.
Fortunately, Taiwan is home to a small number of indigenous people who have diligently inherited and carefully preserved their unique values, traditional culture, and craft techniques, while accumulating ethnic knowledge.
However, like many rural areas around the world, areas with long-standing traditions and cultures lose their successors as younger generations leave for cities.
Local communities and economies continue to shrink, losing their vitality and creativity.
It inspires people to look back at the mundane objects that have been familiar to them for generations, and to seek out their true, pure nature and timeless essence.
Based on the strong belief that it is objects , not copywriting, interviews, or campaigns that truly reveal the culture and values ​​of a land , KAMARO'AN was founded in 2013 by two industrial designers and one This project was started by a team of indigenous culture researchers to explore the possibility of embodying traditional crafts and their cultural values ​​in product design .
It has been established as a brand since 2015.
Inspired by Taiwan's indigenous culture, KAMARO'AN pursues delicate craftsmanship with clean design, working closely with local artisans and resources to create workplaces for young people with indigenous backgrounds. , is committed to supporting and preserving local traditions and working environments.
The origin of the name KAMARO'AN is that we value handmade daily necessities that reflect the way of life in harmony with nature of Pangcah, the folk language of the Amis, one of the indigenous peoples of Taiwan. I'm particular about.
KAMARO'AN celebrates the uniqueness, timeless beauty, and precision that the hand can bring to life.

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